Privacy Policy

How we collect, process, and protect your personal information

This Privacy Policy outlines how Go Fuel Yourself collects, processes, stores, and protects personal information obtained through our website. We are committed to safeguarding your privacy and ensuring compliance with all applicable laws, including the Protection of Personal Information Act, 2013 (POPIA), and other relevant legislation governing information management and electronic transactions.

1. Introduction and Purpose

Our purpose in processing personal information is to give effect to the constitutional right to privacy, balancing it against other rights such as access to information. We aim to regulate the manner in which personal information is processed by establishing minimum threshold requirements for lawful processing, in harmony with international standards. We strive to promote compliance with POPIA and other applicable legislation.

2. Information We Collect

We collect personal information that is necessary for specific, explicit, and lawful purposes related to our functions and activities. This may include, but is not limited to:

• Identity Data: Your name, contact details (e.g. email address, phone number, physical address, company name).
• Transaction and Enquiry Data: Information related to quote requests, delivery locations, volumes, and product preferences.
• Technical Data: Information about your device and browsing activity on our website, including IP address and system information.
• Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.
• Other Information: Any other information you voluntarily provide to us through forms, enquiries, or interactions on our website.

3. How We Collect Information

We collect information through various means, including:

• Direct Interactions: When you provide it to us directly, such as when filling out the contact or quote form, or contacting us via email.
• Automated Technologies: As you interact with our website, certain technical data may be automatically collected.

4. Purpose for Collecting and Processing Information

We process your personal information for purposes that include, but are not limited to:

• Providing Services: To respond to enquiries, provide quotations, and deliver bulk fuel and related services you have requested.
• Operational Management: To ensure efficient operations and effective management of our business, including compliance and risk management.
• Compliance with Legal Obligations: To comply with applicable statutory and common law requirements, including reporting obligations where applicable.
• Enhancing User Experience: To improve our website and tailor content to your preferences.
• Marketing and Communications: To send you relevant information about our products or services, subject to your preferences.
• Security and Fraud Prevention: To prevent unauthorised access and to protect the security of our systems and your data.

5. Legal Basis for Processing

We will only process your personal information if at least one of the following conditions applies:

• Consent: You have given your consent to the processing. You have the right to withdraw your consent at any time.
• Contractual Necessity: The processing is necessary for the conclusion or performance of a contract to which you are a party.
• Legal Obligation: The processing is necessary for compliance with a legal obligation.
• Legitimate Interests: The processing is necessary for the legitimate interests pursued by Go Fuel Yourself or a third party, unless overridden by your rights.

6. Information Quality and Security

We take reasonably practicable steps to ensure that the personal information we process is complete, accurate, not misleading, and updated where necessary. We implement appropriate technical and organisational measures to prevent loss, damage, or unauthorised access to, or processing of, personal information.

7. Sharing and Disclosure of Information

We may disclose your personal information to third parties in certain circumstances, in accordance with applicable laws and this Privacy Policy: to service providers who process information on our behalf under contract; to regulatory or supervisory authorities when legally required; and for the purposes of legal proceedings or investigations where necessary.

8. Cross-Border Transfers

We will not transfer your personal information to a third party in a foreign country unless the law permits or you have consented, or the transfer is necessary for the performance of a contract or other lawful basis under POPIA.

9. Your Rights as a Data Subject

You have the right to:

• Access: Request access to your personal information held by us.
• Correction/Deletion: Request the correction, destruction, or deletion of your personal information.
• Object: Object, on reasonable grounds, to the processing of your personal information.
• Withdraw Consent: Withdraw your consent to processing at any time.
• Complain: Submit a complaint to the Information Regulator regarding any alleged interference with the protection of your personal information.

10. Direct Marketing

We will only send you direct marketing communications by electronic means if you have given your consent, or if you are an existing customer and the communication relates to our similar products or services, and you have been given an opportunity to object. We will ensure clear opportunities to opt out of future communications.

11. Data Retention

We will retain your personal information for no longer than is necessary to achieve the purpose for which it was collected or subsequently processed, unless a longer retention period is required or authorised by law.

12. Cookies and Tracking

Our website may use cookies and similar technologies to enhance your browsing experience and analyse site usage. You can manage your cookie preferences through your browser settings.

13. Changes to this Privacy Policy

This Privacy Policy may be updated periodically to reflect changes in our data processing practices or legal requirements. Any material changes will be published on our website.

14. Contact Us / Complaints

If you have any questions about this Privacy Policy, our data practices, or wish to exercise any of your rights, please contact our Information Officer:

You have the right to submit a complaint to the Information Regulator if you believe your rights have been infringed. Complaints may be made in writing and should be lodged within 180 days of the decision you are aggrieved by.

The Information Regulator (South Africa):
Physical Address: JD House, 27 Stiemens Street, Braamfontein, Johannesburg, 2001
Postal Address: P.O Box 31533, Braamfontein, Johannesburg, 2017
Email: enquiries@inforegulator.co.za
Website: https://inforegulator.org.za/

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